Friday, July 6, 2012

Nikon Coolpix S30 Digital Camera Review, Sample Photos, Videos, Family Camera Testing in NYC

The new Nikon Coolpix S30 digital camera has an enduring simplicity to it that I think many people on the hunt for both a durable but extremely easy to use point and shoot would appreciate. Nikon says this camera is "designed for the family," and I would have to agree. The Coolpix S30 is waterproof, shockproof, easy to navigate and use while still offering several high-quality features.

Main features of the Nikon Coolpix S30 include a 10.1 megapixel CCD sensor for high-quality photos, a 3x optical zoom wide-angle NIKKOR glass lens, a 2.7 inch bright LCD screen to compose and view your stills/videos and 720p HD movie recording with sound. It is waterproof to up to 3.0m/10ft, which means you can take it underwater whether you are at the beach or poolside (or if you are prone to spills!). It is also shockproof to 0.8m so no need to worry if it gets dropped once or twice and suffers from a few pangs here and there, it won't break easily!

Additionally, the feel and weight of the camera makes it very easy to hold and shoot with. There is a grip for your thumb on the back of the camera to offer even more easy handling and stability while capturing photos or movies. Its design is pretty basic which makes it simple to understand even at first glance and it comes in 4 cool colors - pink, blue, white or black. It also takes 2x AA batteries.  Another bonus is that this camera is extremely affordable, it is one of the least expensive new point-and-shoots currently on the market.

I've tested many budget point-and-shoot digital cameras in the past and never have I seen a menu quite like the one in the Nikon Coolpix S30. When first turning the camera on, you will see 4 color coded icon options on the left hand side with corresponding dedicated buttons on the camera body. These buttons will allow you to access the following menu options Colors, Decorate, Style and Sound. These buttons are used to control most menu options. The zoom control is on the right, with a middle on/off button on the top and simple to use shutter release and video start buttons either side. The camera is not only shockproof and waterproof, it has some clever design touches such as tiny feet on the screen corners so that if the camera is placed on it's back, the screen should avoid scratches as well.

Wide Angle 3x Optical Zoom NIKKOR Lens
Starting with the first menu option: Change Colors (Red) - Colors lets you change exposure compensation, saturation and hue. The second menu option is Decorate (Yellow) - Decorate lets you apply 1 of 5 decorative borders. The third is Scene (Green) - Scene lets you choose from 1 of 10 scene modes including 5cm Macro Mode (a quality feature for such an inexpensive point and shoot!) The fourth menu option is Sounds (Blue) - which choices of your camera can make while shooting like tweeting birds or a dog barking! When you scrolling down, there is a secondary menu with screen options that are: Flash mode, self-timer, image size, movie AF, then the final screen is Setup. Flash mode (auto or off). Self-timer options are 10s, or smile timer. Size lets you choose: 10m, 4m or 2m. Movies 720p or VGA. Movie AF: Single or Full Time AF. Setup options include electronic VR, date stamp, as well as battery type.


Below are sample images taken with the various menu modes and options:

Point-and-Shoot Style


Change Colors - Selective Color (Green)


Change Color - Red, Black and White, Blue
Decorate Border
Decorate Starburst

Soft Style
Macro Mode IMG01
Macro Mode IMG02

Using 2 alkaline AA batteries I was able to take over 225 shots before the battery went flat. This is quite good and should mean that you can go a long way without running out of power, with the potential for better battery life with Ni-Mh rechargeable batteries or lithium batteries. Another benefit of AA batteries is that they are readily available worldwide.

The Nikon Coolpix S30 is a waterproof camera that is easy to use and designed to survive being dropped and generally treated in a less than ideal way. This makes it ideal for families or those with small children, especially as it's design makes it very easy to use. The camera is good value for money and while it does not feature many controls, it should keep the point and shoot user happy with bright colorful photos that will be good for web use or prints. Flash performance is good and the camera has a very good macro mode making it worth looking at, particularly if you want to be able to lend your camera to your kids without having to worry about it.

I dipped the camera in the water fountain in  Bryant Park, NYC to test how the camera takes pics underwater. The pictures came out clear and I added a few special effects to some of the photos as well.

Point-and-Shoot Style


Underwater IMG01


Underwater IMG02
Underwater - Blue Color Added Afterwards

Underwater- Fisheye Effect Added Afterwards

I also really like the idea of small children being able to record videos and photos. I think it would be a great starter camera and a cool way to see the world the way your child sees it as well!

The Nikon Coolpix S30 is the cheapest waterproof camera available with optical zoom. If you are interested in purchasing you will need to buy a memory card for it and perhaps a camera bag or case to keep your camera extra safe and protected. 

For pricing and availability, you can go to our online store or visit our retail location in Midtown, Manhattan.

- The Nikon Coolpix S30 Digital Camera

Thursday, July 5, 2012

Nikon Coolpix P510 Super-Zoom Digital Camera Review, Photos, Sample Images, Videos Tested in NYC


Compact digital cameras with super-zoom optics are currently the hottest trend in the market. This year's new releases like the Canon PowerShot SX40 HS and the Panasonic Lumix DMC-FZ150 which feature impressive optical zoom lens. So you'll be pleased to know this review will give you the inside scoop along with plenty of photos and sample images of the largest super-zoom digital camera of them all - The new Nikon Coolpix P510 digital camera with a 42x optical zoom lens. Last year's record for largest super-zoom len s was the Nikon Coolpix P500 with an impressive 23x optical zoom but obviously Nikon took it to the next level this year. And in addition to this record-breaking feature, the new Coolpix P510 also has a new 16.1-megapixel CMOS sensor and GPS capabilities this year as well.  

Design-wise, the Nikon Coolpix P510 is very similar to it's predecessor. In comparison to the other new super-zoom releases, the P5120 is about the same size as the Panasonic Lumix DMC-FZ150, which in terms of size and weight makes the P510 just under an entry level DSLR camera. Thus, the P510 needs a little extra weight on its rear to keep it steady at larger more intimate focal lengths. However, I still found it to be a very comfortable model to hold due to the right grip side and flared rear thumb rest. I also found the fortified four-way directional pad with a spinning control dial this year helpful as well which made adjusting and accessing the shutter and aperture easy. 

The Coolpix P510 also features the same 921,000-pixel 3-inch fold-out LCD display, however although it tilts I wouldn't call it a vari-angle screen. Unlike Canon’s LCD screens which are true vari-angles because they flip out horizontally and rotate up to 270 degrees for the ultimate in self portrait action, the Nikon Coolpix P510′s LCD screen only folds up and down, not out, preventing the camera from being a serious self-portrait tool. Additionally, there is no microphone jack on the P510, compared to the Panasonic Lumix DMC-FZ150. However, the P510 does imitate the FZ150′s lens barrel-mounted zoom toggle and the camera offers a popup flash with plenty of options like Rear Curtain and Slow Sync. Buttons and controls are plentiful as well, including a Function button, Video Record button and Focus mode shortcut.

The Nikon Coolpix P510′s 42x optical zoom lens is truly this cameras most desirable feature, however, offering a 35mm focal length equivalent of 24-1,000mm. To combat blurring, Nikon equipped the Coolpix P510 with Lens Shift VR, a system that moves the lens in the opposite way of the offending vibration. For taking stills and most videos, I found this new system to work well. One downside was that the mechanical zoom was a tad slow and clunky, in addition to being highly audible during video playback 

The Coolpix P510 also offers a variety of scene modes and special effect filters to enhance your shots and creativity. Some of these include Food Mode, Pet Portrait Mode, Selective Color, Painting, Silhouette and Nostalgic Sepia, but other filters like Miniature and Cross Screen could be applied in Playback mode, right from within the camera. The Autofocus system for still images was great, honing in on multiple panes across the frame, and the P510 had a few excellent Macro modes including a burst Noise Reduction option. ISO this year had been expanded to 6400 (Hi1) and Nikon offered three different Noise Reduction settings to combat grain in low light. As evidenced below, the Noise Reduction system did an impressive job minimizing that muddy, cloudy noise that robs many images of clarity when the lights go down. The Nikon Coolpix P510 also had a robust White Balance mode with two different Auto settings (one for warmer lighting), Exposure Bracketing and Active D Lighting, which boosted the camera’s Dynamic Range. Active D Lighting could be applied in Playback as well.

High Contrast Monochrome

Selective Color - Red

Selective Color - Red

Special Effect - Painting

Special Effect - Painting

Special Effect - Painting

Special Effect - Painting

Selective Color - Blue

Selective Color - Blue

High Contrast Monochrome

High Contrast Monochrome
Macro Mode

Macro Mode


Macro Mode

Macro Mode

Low light quality was not as powerful as I thought it would be. This is partially due to an 8 second max slowest shutter speed with low ISO limitations.Additionally, the Nikon Coolpix P510 lacked manual controls in the video department and suffered from the Full-time AF being poor quality. In nearly all of the sample videos, the focus fades in and out and has a hard time finding a definitive target. However, the Manual focus works well, though the taps of the dial can be heard when using it. I recommend designating the side Zoom toggle to control the Manual Focus and relying on that method for video recording. Otherwise, the Full-time AF is a little useless.

Aside from that, my only other setbacks with the camera were the fact that the Nikon Coolpix P510 had a tendency to be sluggish when loading images in Playback mode.  The camera didn’t even display the shooting modes each picture was taken in, nor did it display GPS coordinate information. All that was given was the shutter speed, aperture, exposure and ISO data. When you compare this menu system to a Panasonic, Canon or Sony, it’s a little embarrassing for Nikon.

If you want to shoot quality still images with the Nikon Coolpix P510, you’ll be happy in bright light and most low light situations. But you might be disappointed if you want a camera with a refined menu system and decent autofocus in Video mode.

Like all the Coolpix models Nikon released this year, the Nikon Coolpix P510 comes equipped with a 16.1 megapixel 1/2.4 inch CMOS sensor. This makes still images in bright light truly brilliant. The wealth of useful scene modes and image effects also made shooting with the P510 exciting and fun.















And the High ISO performance in low light was decent as well, thanks in part to the Noise Reduction system. I was now able to attain a better exposure in low light, also in part to the big ISo jump this year as well.But as I stated earlier, the limited slow shutter speed narrowed the P510′s ability. I’d say low light sensitivity was better this year, but the inability to do any long exposure shooting was a little disappointing. 

The Nikon Coolpix P510 can capture HD videos in a variety of resolutions: 1080P 30fps, 720P 60fps, 720P 30fps, iFrame, VGA and 120fps High-Speed. Bright light quality was impressive, but low light sensitivity was lacking. As stated earlier, the Full-time AF was pretty shabby. For those interested in doing mostly or a lot of video recording, the new Panasonic Lumix DMC-FZ150 and Canon PowerShot SX40 HS might be a better fit for you in that respect.

As I began testing the Nikon Coolpix P510, I was immediately very impressed. Some small changes I would make here and there but overall I thoroughly enjoyed most of the shooting features and effects as well as its external design.  Where the Nikon Coolpix P510 lacks is in other departments such as an ineffective GPS, lousy focusing Full-time AF in video mode, an outdated menu system and limited low light and video recording options. Despite a few setbacks, if you are looking for the largest new super-zoom on a compact digital camera, you can't beat that massive 42x optical zoom the Nikon Coolpix P510 digital camera offers.  

For pricing and availability, go to our online store or visit us at our retail location in Manhattan, NYC